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Evaluation

My Documentary is finally finished and I am very happy with the final outcome and it matches the initial idea that was in my head. The product:  The documentary is meant to show how Sunderland is evolving from having no purpose, to now becoming a film capital. I chose to make this due to the fact that my client was Sunderland Culture. Sunderland Culture gave me a young demographic target audience at 16 - 25. They wanted me to display talent within the north. After researching into Sunderland Culture, I found out that they use their funding to help people less fortunate or less abled, with creating art. With the aim of inspiring the youth to create content and feel confident about where they live, I decided to create my documentary.  After finding out my audience and thinking of my idea, I was able to look into existing work within the industry to assist me with my knowledge of how to tell a story appropriately. With this research from past and present I was able to know how to...
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Client and brief

The Brief: The client is Bright Lights who specialize in work from young people. In their words the center's regular Youth Arts Exhibition is supported by Sunderland Culture and is a platform for young people aged 11 – 19 from across Wearside to show their exciting talent. The context of the brief is that the client, Sunderland Culture are holding a mixed media exhibition, which will be titled Bright Lights: Northern Talent.  The exhibition is going to be held across a number of Sunderland Culture’s venues in the North East.  Having evolved over the last 26 years, Bright Lights Youth Art Exhibition has been a platform showcasing develop young media talent through a series of exhibitions and festivals.​  The organizers have stated that the media product must be from up-and-coming local media content creators that clearly illustrate talent and culture within the region.  They are especially interested in submission in the following areas:​ Video media (a short fictiona...
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Feedback, edits and final product

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  From the audience Feedback I can see that, although there was a few anomalies, the demographic found the documentary engaging and made them feel prouder of where they live. I could go into detail about how this means that I have engaged the target audience and how it has made the brief.  However, due to past experiences I understand that it is not the positives I need to focus on, but rather all of the negatives. The negatives are not to be seen as hate for the film. But things that other people think of. Since I have made this Documentary by myself, there is no other minds or input on the film. The film may look great to me and others, but in order to engage everyone, I must focus of the negatives that were highlighted. From the feedback I can see that the demographic still want more evidence of my findings and conclusions. This may also be due to the fact that they want to be constantly consuming information, as seen in my Tik Tok research.  They also wish to see the ...
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